With nearly 4 million mobile applications available for download for Android users and more than 2 million on the App Store in 2018 (according to Statista), the app market is booming. So now’s the perfect time to get started too! However, you’ve already thought about it and quickly abandoned the idea, thinking that it was mandatory to know how to code or to pay astronomical sums of money. On the contrary, those days are over! We promise you won’t spend days locked up trying to learn the basics of the code without any results. Creating an app is now accessible to everyone and at a lower price thanks to an app builder such as Discodery.
App builder: 3 easy steps to help you create your app
You have a small business and want to create your own mobile application? But your business is already taking you a lot of time to manage? You have neither the time nor the desire to learn how to program? At Discodery, we strive to select for you the best tools for your requirements. All this without you needing advanced technical skills. No more preconceived notions that you need to know how to code to create your app. A beginner can now design his app himself, without spending exorbitant amounts of money. This is all thanks to application editors, called app builder. So we propose you these 3 easy steps. From creation to launch, to help you develop your mobile application without knowing how to code. You will then be able to offer more visibility to your business.
Define the functionalities
To begin with, ask yourself this question: What do you want your application to offer ? It may seem logical and uninteresting, but it is important to think about it. Don’t miss out on the main features you want your new application to offer. We recommend that you start listing the major feature families you want to include. Then take the time to detail them. However, be careful not to get bogged down in options ! You need to offer your customers a clean and user-friendly interface that will make them want to explore. Don’t hesitate to also take a look at the applications that your competitors already offer. You will be able to get an idea of the functionalities they offer. Finally, get inspiration from their strengths for your own application.
If ou’re lost, don’t worry: many specialized sites such as app builder offer you integrated features. For example, the Discodery solution already offers you a wide range of functionalities adapted to the sector of activity of your business (MyRestaurant, MyBeauty, MyService and MyStore). You’ll find online booking or ordering with secure payment, Live Chat to chat instantly with your customers, an online loyalty program, promotions allowing you to sell your unsold items and much more.
One last important remark: it’s good to think about your customers, but it’s also important to think about yourself! Indeed, the features you want your app to offer are not only dedicated to your customers but also to yourself. Make sure you make your work more efficient and organized. So think about what you want to improve in the internal workings of your business. But also about what would save you time, which is precious when running a business.
Design your app
Once you have defined the purpose of your app and its features, it is now time to move on to the design of the app, a key step in this process. It consists in structuring and designing your platform to make it as attractive as possible for your client. When you are going to define the configuration of your app, keep in mind that the application must be aesthetic and intuitive. Indeed, the user should not have to rummage around to find the features you offer. For this reason, it is important to develop a paper mock-up first. You can use online tools such as Balsamiq that will help you to establish a simplified visual first draft. This will give you an idea of what you really like. Don’t hesitate to add photos illustrating your different modules or tabs. For example, use image banks such as Unsplash: this will make your app more attractive and harmonious.
Then, you can use the many app builders available on the market that will help you create your mobile application without coding! Among them, we can mention the French GoodBarber, the German company Appligo or Appmakr. Thanks to these app builder, you will be able to create your native Android and iOS application, with predefined templates. However, these app builders are sometimes not very customizable, with a not very modern design and a not very intuitive use.
If you want to save time, the Discodery solution, which also acts as an app builder, already offers an intuitive and customized pre-built interface for your app. Different tabs are proposed according to your activity. If you want to get an idea of how your future app will look like, the Demo tool is at your disposal for free for 7 days, and can be modified as you wish! You will then be able to easily create your custom application for your business, and get a concrete rendering of what you want to achieve.
Have your app tested !
That’s it, your application is ready, but don’t rush before launching it! We therefore strongly recommend that you test your application yourself first. Put yourself in the shoes of one of your customers to check if the features appear as you want them to, and read it over. But the most important thing is to have others, such as your friends and family, test it. The goal is to have a more objective and neutral opinion on the features and design of the application or to avoid typos. An outside opinion will allow you to point out inattention errors or bugs due to the time you spent to design your application on your app builder. Repeat this operation as many times as you wish. Finally, take into account the feedback from your friends and family and from testers in order to best adapt your future application.
Thanks to Discodery’s Demo tool, you can not only use and test your app yourself but you can also send it to others. They can try it out as if they were real customers. So you can be 100% sure of the functionality of your app.
Launch your app 🚀
You have followed our 3 steps to the letter and you can’t hold on any longer because you want your application to be published at last? Then it’s time to put your application on the market! This means publishing it on the different “app stores” so that your app is available for Android and Apple users. We can mention the two giants: the Google Play Store (Android) and the App Store (iOS), where the vast majority of applications are published. These two platforms also concern almost all smartphone owners. If you want to publish an application on the Google Play Store, you will have to pay a €22 membership fee, which is valid for life. Whereas to publish on the App Store, it’s a flat fee of around 100 euros per year. You will then have to submit your app to the Store and wait up to 20 days before it is approved and finally published.
For more information about registering for an Apple Developer account read our article : https://blog.discodery.com/en/mobile-app/apple-developer-account-creation-in-4-easy-steps-%e2%98%80%ef%b8%8f/
Does that sound complicated and somewhat discouraging to you? Discodery, your app builder, will also help you to launch it! Thanks to our solution, you won’t need to register on the different blinds and pay admission fees in addition. So we save you time and money by doing it for you.
Our latest tips for a successful app !
Congratulations, you just launched your own mobile application! But it doesn’t stop there, on the contrary. Indeed, what characterizes a good application is not only the creation of it, but also the follow-up after its launch. In order to keep the momentum going, we’d like to give you a few extra tips :
- Be sure to promote your app around you. For example, make publications on social networks and on your website. You can also put up posters in your business or communicate it to your customers. Word-of-mouth is undoubtedly the most effective and least expensive marketing tool !
- Use Google’s App Indexing tool to make your app directly accessible through Google search results. This is a button link that allows the user to download your app directly: this will give you more visibility.
- Take your users’ feedback into account: customer feedback is valuable. They will allow you to improve your mobile application and get a good rating. This rating is appreciated by new customers, which will make your app more appealing.
Finally, if you have found answers to your questions with our article, do not hesitate to let us know as a comment and share it around you. Small merchants around you may need these tips to finally launch their dedicated mobile application ! 🚀